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Which cleanser is made for you?

10.06.21    « EXPERTS » reports
Written by IOMA Experts

All skin is unique and deserves the right skincare. Just like your day cream, your cleansers must reflect the needs of your skin. Cleansing makes it possible to eliminate all the impurities that have accumulated over the course of the day and is essential for beautiful skin. Which kind of cleanser is made for your skin? Here is our advice.

For dry, sensitive skin:

If your skin becomes red easily after using facial skincare, it is very likely to be sensitive, and may be dehydrated, especially if you can spot the fine lines caused by dehydration.
Avoid products that stress the skin: soap, or products that are rinsed off with water, as they can upset the balance of the epidermis.
A hydrating, soothing skincare treatment will be perfect for your skin type.

Moisturising Skin Care Water freshens and rehydrates skin. Enriched with active ingredients, it also protects the skin from external stresses and soothes irritations.

Our recommendations for use: apply in the morning and evening using cotton wool over the entire face and neck, dry.

For skin prone to imperfections:

Skin with imperfections is prone to shine, redness, spots… These imperfections are often due to excessive sebum production. Whilst it is important to regulate sebum production, avoid making the skin excessively dry. If cleansing is too aggressive for the skin, it will produce even more sebum to protect itself and the imperfections will worsen.
Foam based cleansers are the most suitable for treating and preventing imperfections, without stressing the skin.

Astringent Foam Tonereliminates impurities and excess sebum.
Thanks to its natural purifying and calming active ingredients, skin is cleansed, clear and soothed.

Our recommendations for use: Apply two squeezes of the pump dispenser over the entire face and neck in circular movements before rinsing.

For skin lacking radiance:

If you have a dull complexion and think you look tired, a cleansing and toning water is the most suitable skincare for you.

Youthful Pure Cleansing Water unifies and tones skin. After use, radiance is restored. Thanks to its high castor oil content, it also helps prevent brown spots.

Our recommendations for use: Apply over the entire face using cotton wool, then dry.

After cleansing…

Facial oil is the last stage in a beauty routine, it is applied after skin has been thoroughly cleansed. For skin that is prone to oiliness, we recommend only using facial oil in the evening. It can be applied to dry skin in the morning and evening.

Facial oil helps prevent skin from drying out and prevents the appearance of fine lines caused by dehydration in dry skin. It helps regulate sebum production in oily skin. Facial oil increases the effectiveness of skincare products applied afterwards.

Sublime Oil, the anti-age regenerating oil, provides skin with nourishment, hydration and firmness.

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